Volunteer - final publication

Here are images of the final publication(s) of the volunteer brief. Also stickers using the 'do' logo are to be worn by volunteers as a mark of achievement. The publications are printed on bulky newsprint (off white paper) to give the publication its low-cost finish but to also represent the imagery at a high standard as ink sits well on this stock and does not crack when folded.

Volunteer - final cover

here is the final cover stock/colour for the publication. Like the other colour tests, it stands out much more than the initial white stock, making the bold identity sit with a bold publication. Yellow/mango is also a positive colour, it represents sunshine and all things good, therefore continuing to deliver the positive message which is the focus of the content. 

Volunteer - Cover amends

The cover has been amended to allow the brochures to sit inside with ease and not break and cover info on a fold. This was made possible by narrowing the quote to free more space for the fold. Also, the thank you list has been amended to title case as capitals are somewhat harsh and not as friendly as title case. 

do - amends to publication sleeve

Additional information has been added to the cover, I feel an introduction by Martin is needed to explain what the publication is all about, and as it is his research/documenting project, he is the best person to introduce it. The intro will be the first thing the reader encounters when opening the cover of the publication.

do - first mock-up layout design

Do - Initial Designs / format

Volunteer - do

After creating the concept of 'do', i have began to create the logo which will be the staple-hold of the publication.

(image of indesign logo creations)

Volunteer - Concept

For the volunteer publication, I plan to create an identity to link all of the different volunteer organisations together in one publication..
I started with the word 'do' – its positive, active and a personal choice decision; all of which relate to volunteering itself, also, 'do' is a short, sharp word which will adapt to a brand name with ease.

Volunteer

Here is a new brief I am undertaking,

The brief consists of producing an identity and publication for a photographers work.

Martin Maybank, (Vis Com Year 3), has documented and photographed a number of local volunteer groups in the Leeds area. He has gathered research in the form of questionnaires about volunteering.

The identity and publication needs to represent a positive attitude, and Martin's photograph need to be the focal point.