Friday, 4 June 2010

Film Festival - amends to invitation/direct mailer




I have adapted the invite and popcorn holder into one format, however, the necessary perforations to enable users to easily fold the popcorn holder will disrupt the text on the invite and make the entire piece look messy and not to the high quality standard the rest of the film festival's promotional material is.

do - first mock-up layout design







Do - Initial Designs / format







Horror Film Festival Development








When printing the programme with the use of overlayed type onto the black and whote image, I encountered a problem; you cant read the type. Therefore I have altered the brightness on the images and positioned the type on the white parts of the image to avoid losing any information in the black. Also, designs for the 'Golden Stakes' awards, use of plaque cards are a form of medal, given to a range of winning themes such as best actor, best death, scariest moment and most iconic horror villain.

Yearbook initial designs










Dinosaur - embossing